08042008.db
Ichnographia Quondam, Campo Marzio section 8, mirror copy plans.
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Happy Birthday Jim!
2008.04.23 20:28
"By Thursday, I was already suffering from overexposure to ingenuity, but the historic unveiling of Rem Koolhaas's designs for the new Fondazione Prada snapped me out of my stupor. The foundation was established by Miuccia Prada and her husband, Patrizio Bertelli, in 1993, and in 1996, they invited legendary curator and critic Germano Celant to join as artistic director. For their latest construction, Prada and Bertelli commissioned Koolhaas's Office for Metropolitan Architecture to redesign an old distillery that they own, Largo Isarco, into a space for both contemporary and traditional art.
Speaking on a panel with Celant and Bertelli in one of Largo Isarco's lofty structures, Koolhaas said his designs involved "abstract transformations of scale," adding that, in the final space, "we can work with artists on such transformations." Equally democratic, Celant stressed the importance of putting culture on display and the necessity of integrating curating and architecture. Prada and her providential son Francesco watched quietly from the second row, enjoying the eloquent and businesslike Bertelli, while Vogue's Hamish Bowles glowered astutely."
Therefore, I'm going on a $200,000.00 shopping spree at Gagosian!
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