www.quondam.com/29/2862.htm

why don't architects know how to work the media?
2005.05.19 13:01

There's marketing/advertising architecture, and there's marketing/advertising one's services as an architect. I think too many architects feel they have to market/advertise architecture in general before they can advertise their architectural services.

If I were marketing/advertising my architectural services, it would be Quondam this and Quondam that, as opposed to Architecture this and architecture that.

What do you think I'd be doing if I was marketing a book of fiction?

««««

»»»»